„Šetřete po svém, spořte po našem.“ Video campaign for ČSOB promoting two investment products – pension savings and regular investing. The campaign works with the insight that Czechs are a creative nation and everyone has their own ways of saving. In the spots we show funny moments of saving and encourage people to entrust saving and evaluating their money to professionals.
Director: Petr Dvořák
Production company: Loosers